The simplest way to get product reviews for your new eco-business
82% of consumers read online reviews for local businesses as part of their purchase decisions (BrightLocal). In order to succeed in today’s online-powered world, you need detailed (positive) reviews. BrightLocal’s research found that, on average, consumers require a business to have 40 online reviews before they believe its average star rating. Don’t stress though, this […]
What social networks should I be on for my new sustainable business launch?
I see you change-maker, getting closer to launching your dream business that will help make the world more sustainable while wondering about a thousand different things. I’m sure building your social media presence is weighing heavy on you. You look around at your competitor’s social media presence with equal parts envy and inspiration. You are […]
How to build a social media following before you launch
If feels like a catch 22. You want to build a social media following so that you can sell your products when you launch but you also feel like you can’t build it until you have your product. Many of my clients have this struggle when they come to me for business coaching before their […]
8 Steps To Successfully Work With Influencers [Plus 7 Eco Influencers Share Their Expert Advice]
How to work with influencers I would be surprised if there was anyone who hasn’t heard of influencers. They have been in the news a lot of late. Mostly getting a bad rap, but working with eco-influencers is a fantastic way for eco-minded businesses to get their products in front of eco-conscious consumers. People trust […]